- Internet Empires by Ish Verduzco
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- Creator Mode
Creator Mode
Building an audience is one of the highest leverage uses of your time.
Ish Verduzco
November 12, 2024
Let’s jump right into it.
I think being a creator is one of the highest leverage uses of your time.
Building software is another obvious one.
But even then, tons of great projects fail because they struggle with distribution & user acquisition (see below).
I have a Twitter friend who is a cracked engineer.
The dude built a Vision Pro app in 48 hours and built an AI app in his sleep.
But he couldn't market it.
So now he's pausing writing code to focus on learning to write online.
He wants to build his audience — so he can sell… x.com/i/web/status/1…
— Jason Levin (@iamjasonlevin)
2:58 PM • Jun 24, 2024
“The only moat is... marketing”
Organic distribution and loyalty that creators establish is only becoming more valuable as content creation becomes easier with AI and online tools.
People trust the individual.
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